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Moreover, it is believed that small businesses like Homestay may face pressures differently from other larger accommodation establishments. There is still a considerable divergence about environmental behaviour interaction between internal and external stakeholders in the Homestay context. There is a shortage of research examining environmental supervision by governing bodies as external stakeholders towards smaller-scale businesses, for instance, the Homestay business. EB is defined in this research as any action that is safe or causes insignificant destruction to the environment.
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Previous research studies from many nations have piqued interest in individuals' and organisations' environmental behaviour (EB). From a critical analysis of these conditions, opportunities for small businesses and their constituents to overcome the constraining barriers are suggested. It concludes that the small business context does impose barriers on social responsibility taking, but that the impact of the smaller firm size on social responsibility should be nuanced depending on a number of conditions. More specifically, it reviews the impact of firm size on four antecedents of business behaviour: issue characteristics, personal characteristics, organizational characteristics and context characteristics. This paper critically analyses recent theoretical and empirical contributions on the size – social responsibility relationship among small businesses. Some contend that small businesses are socially responsible by nature, while others argue that a smaller firm size imposes barriers on small firms that constrain their ability to take responsible action. The impact of smaller firm size on corporate social responsibility is ambiguous.